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November 18, 2021
[Trailer] Trademark battles against Chinese copycats

China in Focus
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Brands from around the world aim to sell their products in China, to its 1.4 billion-strong population. But there's one problem business leaders, from Steve Jobs to Elon Musk, have had to deal with in exchange for that market access: copycats.
Many major brands have gotten dragged into years-long legal disputes to protect their trademarks. Sometimes, the real brands are even forced to apologize—and pay millions of dollars in compensation to their copycats.
It's all made possible by a practice known as “Trademark squatting.”
In this special report, we look at seven companies that found themselves caught in the trap.
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