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August 29, 2018
Opera house Zurich
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The opera has a longstanding legacy in Europe,
dating back to 1597 in Italy.
Music can stimulate and train
various parts of the brain,
which can even help young people improve
their ability to learn, said Klaus Billan.
Klaus Billand, opera critic,
has been watching opera since he was 16.
But now he is worried about this tradition
being lost in younger generations.
“We have to really consider the importance
to get new audiences into the house.
The present attendance audiences are too old;
in 30 years we have big, big holes.
So we have to consider bringing young audiences
and new audiences to the opera houses.”
Many opera houses,
like Opera House in Zurich
are trying various things
to bring young people into the opera.
General director of Opera House Zurich, Andreas Homoki:
“Special program for kids:
that’s a main issue we introduce this year.
And it’s important to approach these people,
first of all by productions that are intelligent
and easy to understand.
You have to really commit yourself to tell a story.
Our goal is to bring people into the opera house
so that they enjoy this,
and not try to replace by
other transmissions through media.”
However, bringing new audiences is not easy.
Andreas Homoki explains the challenges he faces:
“In Opera, all the elements come together
in a way (if it goes really nice) that
you forget that you’re in an opera,
you are just enjoying an experience of music,
narrative, and emotional storytelling.
Because theater is a live experience.”
“If you are leading a opera house, you have to
make sure that all aspects come together nicely.”
Through a yearly open-air event,
Andreas Homoki hopes
to bring more people to the opera.
“We do one thing which we are really proud of,
once a year we do a public screening.
So we have a live screen and we have
performances inside the house
to the square outside in front of 14,000 people a year.
The weather is nice, you have the picnic,
you can drink wine, you are out on the square -
it’s a beautiful thing.
But that does not replace
the opera inside that is important.”
For the upcoming season, Opera House Zurich
will bring to audiences 17 new productions.
From opera, to ballet, to diverse concerts.
It starts with a big opening party on Sept. 22.
Andreas Homoki:
“Come to the Opera, opera is fantastic,
opera is exciting, opera is emotional.
Makes you cry, makes you suspended, enjoy.”
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